Mumbai The nation’s main e-commerce firm Myntra has determined to alter its brand. A feminine activist from Mumbai filed a criticism in opposition to it within the cyber police and alleged that the brand is abusive in the direction of ladies. After this, the corporate has determined to alter the brand.
In December 2020, Mumbai activist Naz Patel related to an NGO named Avesta Basis filed a criticism on this regard. Patel, calling the folks disrespectful to ladies, demanded motion in opposition to the corporate and eliminated the brand. Petal raised the matter on varied social media platforms. This additionally introduced the eye of the folks in the direction of this problem.
The corporate had requested the police for a month’s time
After the criticism was filed, a month was sought from the corporate authorities to alter the brand. DCP Rashmi Karandikar of the Cybercrime Division of Mumbai Police stated, “We discovered that the brand was abusive to ladies from Nature. After the criticism, we despatched an e mail to Myntra and their officers got here and met us. Officers stated that they’ll brand in a month Will substitute. “
Now new folks will probably be used
After the controversy over the problem of brand, the net buying app determined to alter the brand on its web site, app and packaging materials. Myntra has instructed printing for packaging materials with new brand. Myntra is likely one of the largest on-line retailers of fabric and equipment in India.
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